Brand kit

Vyapari — GST billing, inventory and accounts for retail, perfume & attar shops and IT companies. Fast bills. Balanced books.

Colours

Midnight Plum

#2D1838

Navigation, primary text, brand surfaces

Coral

#F56B5D

Emphasis, tagline

Warm Ivory

#FFF8F1

Warm backgrounds

Lavender

#D7C8EA

Supporting accents, charts

Plus Jakarta Sans

Headings (the wordmark is custom artwork, never typed)

Lora — editorial marketing headlines

Manrope — body, tables, receipts

• Clear space: keep at least half the icon's height empty on every side.
• Minimum size: icon 16 px, horizontal logo 96 px wide.
• Never stretch, retype the wordmark, recolour or add effects. Use the monogram alone at small sizes.
• On customer invoices the shop's own logo leads; Vyapari stays secondary.